The 2016 World PR Report will be produced in conjunction with PRWeek, and is the definitive study of the global public relations industry.
Each year, ICCO polls its member trade associations and gathers their opinions on a wide range of topics. These Country Reports are then compiled into an ICCO World Report that provides a unique view of the global public relations consultancy industry.
In 2015 ICCO joined forces with PRWeek to create a definitive overview of the global PR industry. Branded as the World PR Report, the study includes the annual agency ranking by PRWeek with the data from ICCO national associations around the world.