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New tools help promote CMS |
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With the help of global partner Det Norske Veritas (DNV), ICCO is working to create greater recognition and demand for the Consultancy Management Standard – the professional management accreditation available to ICCO-affiliated firms. As a first step, a comprehensive presentation has been distributed to the trade associations, enabling them to better promote the standard locally and to their members in particular. Entitled “The Consultancy Management Standard: A Tool for Building Your Public Relations Business”, the presentation explains just how consultancies benefit from certification and highlights the expertise from auditor DNV as well as providing practical information on scoring and how to start the assessment process. Additional marketing tools and ideas for selling the merits of CMS directly to clients will be made available in the coming months. The first presentation on CMS can be downloaded here. Stay tuned to www.iccopr.com for more developments.
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