Quarterly newsletter, Volume 3 - October 2007 What's New @ ICCO In-depth research into one of the PR industry’s hottest issues – how to retain “talent” – has been commissioned by ICCO. The research will be carried out over the coming months with the help of graduate students from New York University. Cooperation with the Institute of Public Relations (IPR) of the U.S. means that top knowledge professionals will also be on hand to contribute. The research, which should offer valuable insight to consultancies and their corporate clients alike, will explore many facets of the talent issue but retain a core focus on retention. Results of the study should be available by spring of 2008. Watch the ICCO website at www.iccopr.com for further developments.
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