Balancing Your Local And Global Voice
To Build A Consistent Corporate Identity
In An Interconnected & Instantaneous Media Climate
PRGlobal: A One-Day Conference, 18 September 2007, The Dorchester, London
ICCO members are entitled to a special discounted rate. Visit the summit website or download the brochure for more details (links below).
The PRGlobal Summit unites, for the first time, our sister publications from across three continents to bring together senior communications representatives from some of the world’s best-known companies. Hear actionable insights on how best to manage your reputation across national borders and time zones.
Globalising New Technologies – What is the impact of rapidly developing technologies on your international communications? How can you harness blogs, podcasts and other ‘social media’ to engage your customers across borders and time zones?
Global Message, Local Voice – How can you effectively tailor your messages to address the social, cultural and practical implications of communicating in different markets? How can you maintain a consistent corporate identity whilst adapting to local business requirements?
Emerging Markets – What are the best ways to establish a favourable position early on and capitalise on new opportunities? How can you best combat political risk and differing business diplomacy to communicate in these new markets without compromising your corporate integrity?
Speakers include senior representatives from:
Unilever, McDonald’s, CNN, AstraZeneca, De Beers, Dell and Aviva
Download brochure
Book online @ http://www.prglobalconference.com/ or call +44 208 267 4011 for more information.
