Crisis Management and Public Affairs are the top concerns of PR agency bosses going into 2005.


Download: PR in Europe (doc)

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Introduction
Few PR agencies work only within the UK. Most have been asked at some stage to carry out or manage PR activities in other countries. Larger agencies will have few clients that don't work across borders.

All PR practitioners therefore need to understand the essentials of international PR. This document is an introduction to the requirements of managing PR programmes across borders.

 
Download:  Introduction to International PR (pdf)     

 

 

Introduction
Few PR agencies work only within the UK. Most have been asked at some stage to carry out or manage PR activities in other countries. Larger agencies will have few clients that don't work across borders.

All PR practitioners therefore need to understand the essentials of international PR. This document is an introduction to the requirements of managing PR programmes across borders.

 
Download:  Introduction to International PR (pdf)     

 

 

Few PR agencies work only within the UK. Most have been asked at some stage to carry out or manage PR activities in other countries.

 

Larger agencies will have few clients that don't work across borders.
All PR practitioners therefore need to understand the essentials of international PR. This document is an introduction to the requirements of managing PR programmes across borders.

 

Download: Introduction to International PR (pdf) 

Few PR agencies work only within the UK. Most have been asked at some stage to carry out or manage PR activities in other countries.

 

Larger agencies will have few clients that don't work across borders.
All PR practitioners therefore need to understand the essentials of international PR. This document is an introduction to the requirements of managing PR programmes across borders.

 

Download: Introduction to International PR (pdf)