H+K Strategies Interview with Decoded Founder Kathryn Parsons

The H+K Strategies content team is busy in Cannes, doing interviews with various creative industry leaders and opinion-makers, and we will be sharing their content daily!

Watch them in conversation with Kathryn Parsons, Co-Founder and Co-CEO of Decoded. They discuss the Cannes Oracle, a special programme created by Decoded to predict Cannes Lions winners, and empowerment through digital education.

 

H+K Strategies Interview with Buzzfeed's Jonathan Perelman

H+K Strategies content team is busy in Cannes, doing interviews with various creative industry leaders and opinion-makers, and we will be sharing their content daily! They chatted with Jonathan Perelman, GM Video & VP of BuzzFeed. From cat-food to Tony Blair and the New York subway, they covered a lot of ground…   кредитная карта приватбанка универсальная условия проценты

H+K Strategies Interview with Buzzfeed’s Jonathan Perelman

The H+K Strategies content team is busy in Cannes, doing interviews with various creative industry leaders and opinion-makers, and we will be sharing their content daily!

They chatted with Jonathan Perelman, GM Video & VP of BuzzFeed. From cat-food to Tony Blair and the New York subway, they covered a lot of ground…

 

ICCO Summit Brings International PR Leaders to New Delhi

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The International Communications Consultancy Organisation (ICCO) today announced the first line up for its annual Global Summit. The event will take place in central New Delhi on 9th and 10th October, and will feature top international PR leaders.

Entitled “New markets. New Business. New PR”, the 2014 Summit will seek to explore opportunities for PR in emerging markets across the Asia-Pacific regions, as well as highlight the latest PR best practice in the areas of creativity, innovation, digital convergence and client-agency relationships.

The Summit will feature many of the Asia-Pacific agency leaders and international experts on the region, such as Huntsworth plc. Asia-Pacific Chairman Bob Pickard, Edelman CEO APACMEA Robert Holdheim, and Interel founder Jean-Leopold Schuybroek.

Global CEO of newly rebranded Golin and author of “Improvise: Unconventional Career Advice from an Unlikely CEO” Fred Cook will deliver a keynote on the future of the PR agency business. Another keynote speech will come from Marian Salzman, North American CEO of Havas PR and a celebrated writer and observer of popular culture.

Noted European leaders Colin Byrne, CEO EMEA of Weber Shandwick; David Gallagher, CEO Europe of Ketchum; Michael Frohlich, Head of Consumer Marketing Practice EMEA for Ogilvy PR; and Pascal Beucler, SVP and Chief Strategy Officer, MSLGROUP, will discuss the latest trends in the industry. The pressing issue of the need for effective evaluation and measurement framework for PR and communications will be addressed by the incoming Chairman of AMEC and CEO of Gorkana Group Jeremy Thompson.

Francis Ingham, ICCO Chief Executive, said: “We are delighted for an opportunity to host our Summit in India, a country with such a vibrant and fast-growing PR and communications industry. It is going to be an unmissable event for all who are interested in the international PR industry development”.

The Summit will take place in a luxury Shangri-La Eros Hotel in the centre of New Delhi, and will include a cocktail event and gala dinner in honour of the Summit host Public Relations Consultants Association of India (PRCAI) on the 9th October.

Complete information and online registration are available on the summit website, www.iccosummit.org, and participants booking before 1st September are eligible for a discounted, “early bird” rate. Summit delegates will also benefit from special rates to stay at the Shangri-La, and will receive support with entry visas to India. Gala Dinner registration will be announced shortly.

The full Summit lineup and programme will be revealed in August 2014.

Boilerplate

The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in 28 countries across the globe in Europe, Africa, Asia, the Americas and Australia. Collectively, these associations represent over 1,700 PR firms.

Contact Anastasia Demidova, ICCO General Manager

anastasia.demidova@iccopr.com

T: 00442072336016

www.iccopr.com

@ICCOpr

www.facebook.com/ICCOpr

"The European Qualifications Framework in Public Relations responding to the needs of the regional labour market" project implemented by The Polish Public Relations Consultancies Association and suppo

Polish Public Relations Consultancies Association (PPRCA) completed the project “The European Qualifications Framework in Public Relations responding to the needs of the regional labour market“. The project’s Partner was the British organization Public Relations Consultants Association (PRCA), which served as the host and support institution. Cooperation between PPRCA and PRCA was possible thanks to ICCO, which both organizations are members of.   The 12-person group of professionals, who were representing public relations agencies affiliated PPRCA, members of  The Polish PR Association (PSPR) and scientific centres, travelled to London in January 2014. The visit has been funded with support from the European Commission. The purpose of the one-week visit was to get acquainted with the system of higher education that equips young Britons to practice as a PR specialist, meeting with the heads of the most active public relations agencies in London, and meeting with representatives of the PRCA, ICCO and Skills CFA.   The idea, but also the result of the project, was to develop, by a group of participants, the recommendations programme of Qualifications Framework for specialists in PR profession in Poland. The visit gave the opportunity to gather deeper knowledge of work conditions in Great Britain’s PR industry. Meetings organized in London resulted in preparation of case studies regarding best practices for training and skills development in the work of public relations experts. That could provide a benchmark for the Polish market.   “We are very pleased that PPRCA had the opportunity to initiate and implement this project. We will try to continue this project in the future, using the learned lessons and new experiences. Certainly the closeness to formulation of trade frame qualifications will contribute positively to the further development of the Polish industry and the position of PR specialist profession. PPRCA is also very grateful to PRCA and ICCO for supporting in project realization” – said Norbert Ofmański, president of the board of PPRCA.   This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.  

Contact: Magdalena Pokrzywniak Polish PR Consultancies Association tel. +48 22 55 53 330 mob. +48 531 84 84 72 mail: magdalena.pokrzywniak@zfpr.pl
втб 24 кредит карты

“The European Qualifications Framework in Public Relations responding to the needs of the regional labour market” project implemented by The Polish Public Relations Consultancies Association and suppo

From September 2013 to May this year, thanks to the financial support acquired by the European Union under The Leonardo da Vinci Lifelong Learning Programme, The Polish Public Relations Consultancies Association (PPRCA) completed the project “The European Qualifications Framework in Public Relations responding to the needs of the regional labour market“. The project’s Partner was the British organization Public Relations Consultants Association (PRCA), which served as the host and support institution. Cooperation between PPRCA and PRCA was possible thanks to ICCO, which both organizations are members of.

 

The 12-person group of professionals, who were representing public relations agencies affiliated PPRCA, members of  The Polish PR Association (PSPR) and scientific centres, travelled to London in January 2014. The visit has been funded with support from the European Commission. The purpose of the one-week visit was to get acquainted with the system of higher education that equips young Britons to practice as a PR specialist, meeting with the heads of the most active public relations agencies in London, and meeting with representatives of the PRCA, ICCO and Skills CFA.

 

The idea, but also the result of the project, was to develop, by a group of participants, the recommendations programme of Qualifications Framework for specialists in PR profession in Poland. The visit gave the opportunity to gather deeper knowledge of work conditions in Great Britain’s PR industry. Meetings organized in London resulted in preparation of case studies regarding best practices for training and skills development in the work of public relations experts. That could provide a benchmark for the Polish market.

 

“We are very pleased that PPRCA had the opportunity to initiate and implement this project. We will try to continue this project in the future, using the learned lessons and new experiences. Certainly the closeness to formulation of trade frame qualifications will contribute positively to the further development of the Polish industry and the position of PR specialist profession. PPRCA is also very grateful to PRCA and ICCO for supporting in project realization” – said Norbert Ofmański, president of the board of PPRCA.

 

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

 

Contact:

Magdalena Pokrzywniak
Polish PR Consultancies Association

tel. +48 22 55 53 330
mob. +48 531 84 84 72
mail: magdalena.pokrzywniak@zfpr.pl

A Fresh Start For PR Agencies On Wikipedia

Guest blog post by David Gallagher, ICCO President & CEO EMEA, Ketchum

Last week the US member of ICCO, the Council of PR Firms (CPRF), called on its member agencies to join a growing movement of communications advisors to do right by Wikipedia and their clients with a commitment to transparency, accuracy and disclosure in this blog post.

 

That this is the right thing to do should be self-evident, and a number of agency networks (including my employer) and other professional associations have also signed on to the pledge – fittingly set forth as an article on Wikipedia, rather than as a press release.

 

It also has the advantage of being a smart thing to do, and I hope all ICCO member associations will make a similar commitment. Here’s why:

 

  1. PR consultants need to be part of the discussion on Wikipedia.  Agreeing to respect its principles and rules give us access to an immensely important communications platform.
  2. Cynicism is the enemy of good PR.   As the authors of the CPRF blogs say so well, helping to bridge the gap between communications advisors and the Wikipedia community serves a higher purpose: establishing trust.  This is the heart of what we do.
  3. Leaders lead.  ICCO associations work to advance the ethical practice of PR consultancy worldwide, offering the market a clear choice between agencies that choose to comply with their standards of conduct and professionalism, and those who do not.  This is an opportunity for our associations to demonstrate real leadership.

 

Thanks CPRF for the early adoption – let’s hope others follow your lead.

 

As a Senior Partner and CEO of Ketchum’s European operations and chairman of the UK agency, David Gallagher brings more than 20 years of public relations experience, both as a client and as a senior agency adviser, to some of the world’s leading brands and companies.

David Gallagher oversees Ketchum’s nine European agencies and their specialist services, which include consumer public relations, healthcare communications, corporate affairs and social responsibility, public affairs, change management, and clinical trial recruitment.

He is president of the International Communications Consultancy Organization (ICCO), the global umbrella network of 30 national PR agency trade associations, and a fellow and past chairman of the UK Public Relations Consultants Association.  He chairs the World Economic Forum’s global agenda council on the future of media, and was the 2014 PR jury president for the Cannes Lions International Festival of Creativity.

 

H+K Strategies Interview with AKQA Chairman Tom Bedecarré

On the final afternoon at Cannes Lions, H+K spoke with AKQA Chairman and President of the Innovation Lions jury Tom Bedecarré, shortly before the awards ceremony took place.

He talks about the dominance of the BRICs, Russia’s first Grand Prix and who he admires most creatively.

 

H+K Strategies Interview with WPP's Sir Martin Sorrell

H+K Strategies content team is busy in Cannes, doing interviews with various creative industry leaders and opinion-makers, and we will be sharing their content daily! On their final morning at Cannes Lions our reporters sat down to interview Sir Martin Sorrell. They covered off topics including the future of the industry, where he is at his most creative and his advice for young people entering the industry. кредитная карта приватбанка универсальная лимит

H+K Strategies Interview with WPP’s Sir Martin Sorrell

The H+K Strategies content team is busy in Cannes, doing interviews with various creative industry leaders and opinion-makers, and we will be sharing their content daily!

On their final morning at Cannes Lions our reporters sat down to interview Sir Martin Sorrell. They covered off topics including the future of the industry, where he is at his most creative and his advice for young people entering the industry.