ICCO Summit Reveals Full Lineup

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Summary

Global CEOs of APCO Worldwide, FleishmanHillard, GolinHarris, Huntsworth, Ogilvy PR and Porter Novelli to discuss the future of the agency business in Paris.

 

The International Communications Consultancy Organisation (ICCO) today announced the full lineup for the upcoming ICCO Summit “Change or Perish: The Future of PR”.

The Summit will take place in Paris on 10-11th October 2013.

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Among the highlights of day one are speeches from two of the most powerful women in the industry – Margery Kraus and Karen van Bergen. Kraus, the founder and CEO of the largest women and independently owned global communications firm APCO Worldwide, will speak about the role of women in shaping the past and future direction of PR. Porter Novelli Global CEO Karen van Bergen will tackle the existing diversity crisis within the industry, and outline the ways it can be reversed.

On the same day FleishmanHillard and GolinHarris Chief Executives Dave Senay and Fred Cookwill present their contrasting versions of the “Agency of the Future” based on the recent reorganisations their consultancies underwent. Their debate will be moderated by Paul Holmes.

The afternoon of day one will be devoted to the question of Innovation in PR. Representatives from Weber Shandwick, Text 100, Burson-Marsteller, GolinHarris, Wellhoff and maslansky + partners will discuss the latest techniques PR consultancies develop to improve their services, and potential areas of research in the future.

500_lordchadlingtonphotoThe second Summit day will feature the keynote by Huntsworth CEO Lord Chadlington. Another major Summit address on that day will be delivered by the Global CEO ofOgilvy PR Christopher Graves who will talk about the five forces that will change the agency business for good.

Senior Director of Media, Entertainment and Information industries at the World Economic Forum Diana El-Azar will present the findings of the WEF Global Agenda Council study on the Future of the Media.

Day 2  will also feature panel discussions with the world’s leading independent agencies on how they can compete with the established networks on home turf and internationally, as well as expert panels on creativity and creating Award-winning campaigns.

The Summit social programme will include the Gala Dinner on 10th October, and Farewell Drinks after the official closing of the Summit on 11th October.

ICCO Summit is sponsored by AMEC, Augure, Capstone Hill Search, Chateauform’, The Holmes Report, Integral PR and PROI Worldwide.

For more details and registration please visit www.iccosummit.org.

 

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“This year the ICCO Summit will see the biggest names in the industry come to the most beautiful city in the world to discuss the most important issues PR is facing. If you work in the agency business attendance is compulsory.”
Francis Ingham, ICCO Executive Director
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ICCO and PROI members can register for both Summit days for a special discounted rate until 1 September 2013.

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About ICCO

ICCO is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in 28 countries in Europe, Africa, Asia, the Americas and Australia. Collectively, these associations represent over 1,700 PR firms.

 

 

 

ICCO Supports World Economic Forum’s Initiative

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London, 20 June 2013 – The International Communications Consultancy Organisation (ICCO) today announces its support for the Creative For Good initiative, led by the World Economic Forum’s Global Agenda Council on the Future of Media.

The initiative aims to promote effective and inspirational social campaigning activities worldwide through the online resource launched today by the World Economic Forum in collaboration with the Ad Council and Ketchum in Cannes.

The platform brings together over 60 campaigns from around the world on social issues such as education, health and environment. This initiative was conceived and executed over two years by the World Economic Forum’s Global Agenda Council on the Future of the Media, with the objective of helping smaller NGOs and organizations create their own public service campaigns. It does so by giving such organizations access to a range of successful campaigns from different regions, along with a user-friendly “how to” guide. The initiative also shares insights on success factors and connects users to the campaign sponsors and creators.

The platform is available to the public, and campaign submissions will be accepted regularly.

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“Communications and PR can and should be a force for positive change, and we are delighted to be a part of this important new initiative in support of the World Economic Forum’s mission to improve the state of the world.”

David Gallagher, ICCO President; Senior Partner and CEO EMEA of Ketchum

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“We are proud to promote such an important international campaign, and I strongly encourage ICCO member associations around the world to seek inspirational campaigns in their countries, and to showcase them through Creative For Good.”

Francis Ingham, ICCO Executive Director

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Learn more about Creative for Good here http://www.weforum.org/best-practices/creative-good/

About the World Economic Forum

The World Economic Forum is an independent international organization committed to improving the state of the world by engaging business, political, academic and other leaders of society to shape global, regional and industry agendas.

Incorporated as a not-for-profit foundation in 1971 and headquartered in Geneva, Switzerland, the Forum is tied to no political, partisan or national interests (www.weforum.org).
About the Ad Council

The Ad Council is a private, non-profit organization with a rich history of marshalling volunteer talent from the advertising and media industries to deliver critical messages to the American public. Having produced literally thousands of PSA campaigns addressing the most pressing social issues of the day, the Ad Council has affected, and continues to affect, tremendous positive change by raising awareness, inspiring action and saving lives. To learn more about the Ad Council and its campaigns, visit www.adcouncil.org, like us on Facebook, follow us on Twitter or view our PSAs on YouTube.

About Ketchum

Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. Named 2012 PR Agency of the Year (PRWeek and European Excellence Awards) and the winner of an unprecedented three consecutive PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver strategic programming, game-changing creative and measurable results that build brands and reputations. For more information on Ketchum, a part of Diversified Agency Services, a division of Omnicom Group Inc., visit www.ketchum.com.

About ICCO

The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in 28 countries across the globe in Europe, Africa, Asia, the Americas and Australia. Collectively, these associations represent some 1,700 PR firms.